From his American shores, Oswald Lucas looks at how advertising is done there and
here – and concludes Pakistani advertisers need to have much more fun.
The recent conflict between India and Pakistan has highlighted the urgent need for journalists from both sides to collaborate, verify and inform, argues Zahra Salah Uddin.
Never before have three such distinct generations shared their workplace. The result is a unique choreography that strengthens brand building, writes Selina Rashid.
“Our mission is to provide affordable vehicles to the people of Pakistan”
Hiroshi Kawamura, Managing Director, Pak Suzuki, speaks to Aurora about his company’s plans to use biogas as an alternative energy source, improve driving practices and contribute to the growth of Pakistan’s auto industry.
